NextStage Sentiment Analysis - NSSA

 
You analyzed http://think.personallifemedia.com/?p=167.
<Begin list of unreasonable metrics>
  • Trust - The aggregate degree of trust between a person (brand) and a social network or contained in the message.
  • Affinity - The aggregate degree of affinity between a person (brand) and a social network or contained in the message.
  • Intent: Referral - I like this, you're a friend, you will like this too. Check it out.
  • Intent: Retribution - You piss me off. I'm telling everybody to avoid you.
  • Intent: Love - I just want to say how great you guys are.
  • Intent: Constructive - I like you, this is what I want now.
  • Intent: Troll - I don't really feel anything towards you, I'm bored and I want to be entertained.)
  • Positive - Is the comment 'Positive'?
  • Negative - ditto
  • Neutral - tritto
  • Author Rich Persona - V15 This information is designed to appeal most strongly to people who
    • make decisions based on what they see (pictures, charts and graphs are strong influencers)
    • focus on issues and/or items which are personally uncomfortable to them (especially in the information presented)
    • tend to think of things as absolutes (either black or white with no shades of gray or no middle ground)
    • keep their own counsel before seeking confirmation/information from others. This counsel will revolve around what is personally uncomfortable to them and nothing else. When counsel is sought from others it will be to confirm what has already been determined will go wrong.
    • have a strong belief that something will definitely go wrong and worry because they don't know what will go wrong, when or where it will be
    • have a poor sense of time or involvement
    • have a poor or little sense of how things get done (because they tend to think in absolutes, either something isn't done or it is, nothing can be "half way to completion" or be "in process", for example)
    • tend to dismiss and/or ignore arguments/discussions in which time-factors or process-factors are involved
    • tend to become confused when time-factors or process-factors are demonstrated as imperative to a decision, and will probably avoid making a decision until the time-factors and/or process-factors are removed from the discussion
    • are more apt to believe in a negative statement than a positive statement
    • are more apt to accept negatively stated information than positively stated information
  • Desired Intent - The likelihood that the message will have the desired intent on those who read it.
  • Psychographic Desired Intent - The likelihood that the message will have the desired intent based on psychographic distance from the author.
  • CSV (or some other file) listing the social graph of the {C, B/e, M} profiles in relationship to each other within a specific tribe, in general, for the purposes of segmenting discussions based on expert areas - Not coded yet
  • Retention - The likelihood that the message will be remembered or committed to memory
  • Gender/Age of author - Need much more powerful servers before attempting this
  • The gender and age of the composition of the social network observing the comment or blog post. [Tribe analysis] - ditto
  • The purchase / re-purchase intent of the author - Not coded yet
  • Identification: Influencer - ditto
  • Identification: Gatekeeper - tritto
  • Identification: Hub - quarttro
  • Suggestions, based on the {C, B/e, M} profile, of how to frame a message - quintto
  • Breakdown of conversations based on topic area - secto

<End List of Unreasonable Metrics>

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