NextStage Advertising Intelligence - NSAI

NextStage Advertising Intelligence
 
You analyzed http://www.your-life.com/scripts/pages/en/home/.

Gender Appeal

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Age Appeal

 
Age Clarity

Age Actionability

 
Rich Personae something or other:
A15 This information is designed to appeal most strongly to people who
  • base their decisions on problems they can readily identify
  • learn most easily when being taught how and what to avoid
  • are motivated most strongly when avoiding ("fleeing") trouble
  • are very attentive to sounds and/or noise
  • will often cue a visual memory due to some sound and/or noise and relive the memory as if it's happening right now
  • envariably remember the negative about anything, especially if what they're remembering is something they took part in
  • envariably will attempt to distance themselves from the remembered event, possibly by talking with someone not involved in the event and "asking/inviting" the other person to neutralize the event's negative outcome ("this and this happened." "Oh, that doesn't sound so bad...")
  • make decisions by focusing on painful or uncomfortable aspects of the outcome of the decision
  • remember learnings the longest when the lessons have a "so the end result is this {type of problem}" nature
  • have no concept of time
  • are easily distracted by project plans or timelines
  • can not easily understand how an outcome can be attached to the events which preceeded it
  • learn most rapidly when the lessons involve avoiding problems which are not predicated by events
  • can be influenced to make decisions or learn more ardently when the lessons are guided towards non-time framed events or anchors
 
Your 'http://www.your-life.com/scripts/pages/en/home/' material is best suited for the demographics outlined above.

Please contact () if these results do not match your target audience.

You can get a better understanding of how to use this information in several ways

  1. RVMsmallfrontcover.jpgPurchase a copy of Reading Virtual Minds Volume I: Science and History and read it, especially Chapter 4, Anecdotes of Learning.
  2. Take any of the these NextStage Trainings.
  3. Purchase any of these research papers...
  4. Download these free whitepapers (note that NSE called this tool TargetTrack long before Rene came on board). Hey, Free...you just know these will get busy, don't'cha?
 

 
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